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President Biden signs TikTok ban bill into law: President Joe Biden has signed a bill that would force TikTok’s China-owned parent company, ByteDance, to divest and sell to a U.S. government-approved buyer who is not deemed a “foreign adversary.”
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Google delays cookie phase out once again: Google has once again delayed the depreciation of third-party cookies as it works to meet the UK Competition and Markets Authority (CMA) requirements.
Meta offers $5k bonus for influencers to post to Threads: With new data suggesting Threads is seeing more daily users in the U.S. than X, Meta makes another push to boost app engagement by offering high-profile creators financial incentives to post to the app.
Reddit adds dynamic product ads: Reddit adds dynamic product ads to help brands reach shoppers in the discovery phase. Per Reddit, “Dynamic Product Ads serve the most relevant products to convert high user intent into action by connecting people with the products they’re looking for, at the very moment they’re looking for them.”
Snapchat Q1 increases in users and revenue: Snap.Inc.’s latest performance update shows Snapchat’s improved revenue performance and increase in users. Snapchat has seen an increase of 8 million users compared to the previous period with total time spent watching its TikTok-like Spotlight video feed increasing more than 125% year-over-year.
