Tag: young adults

OMD FWD w/c Oct 10th

In 2014, Chinese e-commerce service Alibaba was first listed on the US stock exchange at a value of $168bn, the largest IPO in history. According to Wall Street Journal reports, Snap Inc. is planning an initial public offering that will value the company that owns image messaging and multimedia app, Snapchat, at an estimated minimum of $25bn. Snapchat is notably popular with young people, allowing users to send pictures and videos with promoted filters. Having publicly rejected a $3bn bid from Facebook in 2013, who acquired Instagram for £2bn in 2012. It is predicted that the four-year-old company is expected to generate $366.7m in worldwide ad revenue (eMarketer) compared to last year’s $60m revenue. Expect to see Snap Inc. shares selling as early as late March.

HEADLINES

  • A big week of releases from Google as they announce the launch of Pixel, Home and Daydream (that’s a smartphone, a smart speaker and smart VR ecosystem, respectively)
  • Snapchat anticipated being valued at a $25+ billion
  • Amazon adds a premium Twitch offering to Prime member benefits

INSIGHTS

COOL

DEEP READS

Share anything interesting you spot with the hashtag #OMDFWD


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