OMD FWD w/c Oct 10th
In 2014, Chinese e-commerce service Alibaba was first listed on the US stock exchange at a value of $168bn, the largest IPO in history. According to Wall Street Journal reports, Snap Inc. is planning an initial public offering that will value the company that owns image messaging and multimedia app, Snapchat, at an estimated minimum of $25bn. Snapchat is notably popular with young people, allowing users to send pictures and videos with promoted filters. Having publicly rejected a $3bn bid from Facebook in 2013, who acquired Instagram for £2bn in 2012. It is predicted that the four-year-old company is expected to generate $366.7m in worldwide ad revenue (eMarketer) compared to last year’s $60m revenue. Expect to see Snap Inc. shares selling as early as late March.
HEADLINES
- A big week of releases from Google as they announce the launch of Pixel, Home and Daydream (that’s a smartphone, a smart speaker and smart VR ecosystem, respectively)
- Snapchat anticipated being valued at a $25+ billion
- Amazon adds a premium Twitch offering to Prime member benefits
INSIGHTS
- Expect the unexpected – what is likely to be announced from Tesla’s ‘unexpected’ announcement scheduled for next week
- Read all about it – research shows young adults actually prefer reading the news rather than watching it
- OpenSignal report on state on the mobile networks highlights low UK 4G speeds
COOL
- How basketball is using AI to reduce queues so you don’t miss the game
- The future of plastic purchasing is in a digital display
- Even Microsoft Paint is being future-proofed
DEEP READS
- How algorithms are responsible for the British pound ‘flash crash’
- A Facebook advertiser? You’re competing with 4 million other brands
- How we tackle the data that will come from a connected home
Share anything interesting you spot with the hashtag #OMDFWD