OMD FWD w/c March 14th
Fed up of sitting on hold? New app Hero lets users message questions and queries directly to restaurants, shops, cinemas, gyms and hotels. Next time you want to check if your favourite restaurant has a free table; whether that stylish shop has those shoes in stock; or what time the latest blockbuster hit is screening at the cinema, you won’t have to spend valuable minutes of your life listening to Coldplay on hold. Read, learn and share away….!!! #OMDFWD
HEADLINES
- Rolling news from SXSW can be found here (and all over Twitter)
- Facebook is bidding on the rights for some significant NFL games – a sign of things to come for sports rights?
- Google is testing a payments app – called Hands Free – that enables users to pay in store without taking their phone out of their pocket
INSIGHTS
- How the BBC is using Viber and WhatsApp to reach younger audiences
- The world’s WiFi, mapped
- When TV supports mobile: how TV ads pushed Game of War: Fire Age to top ranking mobile game, by revenue
COOL
- Hero, the App looking to make telephone helplines a thing of the past
- 94 year old style icon Iris Apfel is designing fashionable safety-alert bracelets for seniors
- Star Trek Beyond’s Director Justin Lim releases his latest 360 piece for Google Spotlight Stories, a Sci-Fi short set in Downtown LA
DEEP READS
- On Jack Dorsey’s plans to fix Twitter
- The making of PlayStation VR
- A good summary of AI: part I and part II