Tag: Google Maps

OMD FWD w/c 18th December

Hello and welcome to the final FWD of 2017! As we wrap up for the year, we have some final gifts from the tech universe for you to fill your stockings with! Bitcoin’s value is soaring, Google Maps is soon to tell us when it is time to get off the train or bus, and Twitter is making it easier to expand on our thoughts by creating Threads. Test it out now by sharing your view on the winner of Twitter’s ‘World Cup of Christmas Songs‘.

HEADLINES

INSIGHTS

COOL

DEEP READS

And finally, as we look back across 2017, here are the top 5 clicked OMD FWD articles from the year:

  1. UK FMCG report
  2. Market report for the UK Retail-Beauty sector
  3. OMD EMEA’s ‘Retail Revolution: The Possibilities, Potentials & Pitfalls of Implementing AI
  4. Five tech trends that will change the world in 2017
  5. Facebook Messenger begins testing ads

Merry Christmas and Happy #OMDFWD New Year to you all!


OMD FWD w/c May 2nd

Hello and welcome to the latest edition of OMD FWD. As Twitter numbers soar, Google spares your blushes by helping you find your parked car, whilst Amazon Echo tells you what it really thinks of your outfit. You can even chew the fat with Albert Einstein on Messenger and once you’re done, learn how to give your brain a much-needed digital detox.

HEADLINES

 INSIGHTS

COOL

DEEP READS

If anything piques your interest, please share at #OMDFWD.


OMD FWD w/c May 2nd

Hello and welcome to the latest edition of OMD FWD. As Twitter numbers soar, Google spares your blushes by helping you find your parked car, whilst Amazon Echo tells you what it really thinks of your outfit. You can even chew the fat with Albert Einstein on Messenger and once you’re done, learn how to give your brain a much-needed digital detox.

HEADLINES

 INSIGHTS

COOL

DEEP READS

If anything piques your interest, please share at #OMDFWD.


OMD FWD w/c May 30th

Climbing partners Cory Richards and Adrian Ballinger have Snapchatted their month-long journey to Mount Everest’s summit, posting photos and videos daily to their shared account EverestNoFilter. The two experienced mountaineers wanted to share the magic of the world’s tallest mountain with people around the world who probably won’t climb it in their lifetime. There were of course some logistical issues linked to sending a snap from a remote outpost like Everest. Getting signal from the 29,035 foot summit was one major challenge in itself! Richards is only one of about 200 people that have successfully climbed Everest without the use of extra oxygen, but the fact his phone couldn’t make it is a good reminder that Mother Nature still imposes limits. As always, share anything interesting you spot with #OMDFWD

 HEADLINES

  • Twitter set to drop their Buy button, 8 months after its launch
  • Google is now the largest media owner in the world, controlling 12% of all global media spend
  • Spotify is allowing brands to sponsor the most popular playlists
  • Google turns to Google Maps as its latest source of ad revenue

Insights

  • Find out how the recent Instagram changes affect your marketing
  • Publishers’ Facebook videos are shared 7 times more than links
  • Why changing your app’s logo can make an impact on engagement

Cool

Deep reads

And finally, Chewbacca replies to Chewbacca Mom


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