Hello and welcome to your weekly FWD.
Litigation, regulation and precedent are the flavour of the week as European Members of Parliament voted to reject fast tracking the EU Copyright Directive, a major victory in maintaining an open internet. MEPs this week also call on the EU Commission to suspend the EU-US Privacy Shield as it fails to provide enough data protection for EU citizens. Someone’s looking out for us after all.
On a lighter note, FiveThirtyEight’s Soccer Power Index (SPI) is predicting the top teams to take home victory at the World Cup. Get even more technical by delving into the stats behind the best teams – they’re scatter charts that dreams are made of. Finally, remember that you can always check into OMD’s World Cup Social Intelligence Platform to check out what’s trending, tune into live conversations and stay on top of the chat.
HEADLINES
INSIGHTS
COOL
DEEP READS
- Before algorithmic timelines filtered our reality for us there was RSS: Really Simple Syndication
- Dungeons and Dragons, not chess and Go: why AI needs roleplay
- On the “Gorillas in Our Midst” experiment and Daniel Kahneman’s assertions in Thinking, Fast and Slow; The fallacy of obviousness
- Deceived by design, how tech companies use dark patterns to discourage us from exercising your rights to privacy
As always, please share anything you find interesting using #OMDFWD
Hello and welcome to your weekly FWD.
Litigation, regulation and precedent are the flavour of the week as European Members of Parliament voted to reject fast tracking the EU Copyright Directive, a major victory in maintaining an open internet. MEPs this week also call on the EU Commission to suspend the EU-US Privacy Shield as it fails to provide enough data protection for EU citizens. Someone’s looking out for us after all.
On a lighter note, FiveThirtyEight’s Soccer Power Index (SPI) is predicting the top teams to take home victory at the World Cup. Get even more technical by delving into the stats behind the best teams – they’re scatter charts that dreams are made of. Finally, remember that you can always check into OMD’s World Cup Social Intelligence Platform to check out what’s trending, tune into live conversations and stay on top of the chat.
HEADLINES
INSIGHTS
COOL
DEEP READS
- Before algorithmic timelines filtered our reality for us there was RSS: Really Simple Syndication
- Dungeons and Dragons, not chess and Go: why AI needs roleplay
- On the “Gorillas in Our Midst” experiment and Daniel Kahneman’s assertions in Thinking, Fast and Slow; The fallacy of obviousness
- Deceived by design, how tech companies use dark patterns to discourage us from exercising your rights to privacy
As always, please share anything you find interesting using #OMDFWD
In October, Twitter announced it was shutting down Vine, its app that lets users create and share 6-second looping videos. However, the company has now announced it won’t actually pull the Vine app from the app store but instead transition it to a new, low maintenance app called Vine Camera. The videos recorded using the new app can be saved to your camera roll or posted directly to Twitter, following a similar strategy to Facebook-owned Instagram. Whilst it is fairly common for under-performing products to simply get closed down entirely Twitter have kept Vine partially online. It will be interesting to see if Vine Camera takes off in the New Year. But before we say goodbye to 2016, Google take us through a trends overview for 2016, from Pokémon to Donald Trump, and TrendWatching tell us what trends to look out for in 2017.
HEADLINES
INSIGHTS
COOL
DEEP READS
… AND THE OMD FWD TOP 3 FOR 2016
See you in 2017! Please share anything you spot interesting over the seasonal period with #OMDFWD
Mobile phone carriers will not be able to deploy network-level ad blocking to their services after the EU published it’s long-awaited net neutrality guidelines. The purpose of this report is to clarify how the data is handled and passed from service providers to their networks. Carriers have been testing their ad blocking techniques on customer apps and the internet through their data centers. As pointed out by The Financial Times, this outlaw will essentially prevent Internet Service Providers from doing this. However, this does not prevent customers from downloading adblocking software themselves, it’s just the local carriers who will not be able to implement it on behalf of customers. An Israel-based tech company called Shine argues that ads eat into as much as 50% of the users’ data plans and that “European citizens have a right to protect themselves from being tracked, profiled and targeted by ad tech”. As Business Insider points out, the UK will have to wait post Brexit from the EU to progress further with mobile adblocking. As always, please share anything you find interesting with #OMDFWD
HEADLINES
- EU has moved to block mobile networks ad-blocking ambitions
- All out of Nerf? Amazon launches Dash, the press-to-order product buttons in Europe
- Samsung recalls its latest smartphone due to concerns about the Lithium battery explosions
- Taking on Snapchat? How instant video messaging is now open to Facebook Messenger users
INSIGHTS
- Google will find the insights for you after injecting machine learning into their app analytics
- How to make the most of Instagram’s new zoom feature
- What to speculatively expect from Apple’s conference this Wednesday
COOL
- Nintendo aims to tap into gaming nostalgia by bringing back the cartridge for its new console
- Image recognition software Deepmask and Sharpmask (owned by Facebook) are being opened sourced
- Take yourself off Facebook? You can only find Snapchat on Snapchat moving forward
DEEP READS