OMD FWD – 25th July 2019 ?
“One small step for man, one giant leap for mankind”
It has been almost 50 years since US astronaut Neil Armstrong became the first person to set foot on the moon. The anniversary of the moon landing gave brands an opportunity to celebrate mankind’s greatest achievement. Google’s Doodle was one of the best yet and Spotify took the opportunity to celebrate music’s place in space. The euphoria was only tempered by a recent study that found that kids would now rather be YouTubers than Astronauts.
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Amazon plans to talk it’s way into the automotive industry with it’s Alexa voice assistant.
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Another week, another massive data breach. This time for Equifax, slapped with a $700 million dollar fine!
Internet advertising is set to grow at 10%, which is the slowest rate since the dotcom bubble burst.
The Fall and Rise of VR and how it is now estimated to be worth a whooping $34.5 billion by 2023.