Tag: Amazon Go

OMD FWD w/c 29th January

Hello and welcome to your weekly FWD. This week, Google’s new update lets Android users mute reminder ads from apps and websites. In a bid to open a window for new users, Snapchat Stories will soon be able to be shared outside the app as long they are created by verified users. Whilst tweaking its algorithms, Facebook has exclusive rights of Dota 2 live streams thanks to their partnership with ESL One and are contemplating future streams in VR. In other social news, Twitter is expanding their moment by selling Sponsored Moments, a collection of tweets packaged around a specific them or event, while Amazon Go is ready for customers. Lastly, there is a silver lining of this wintry weather as new data reveals that the winter chill can boost consumers’ receptiveness to online advertising.

HEADLINES

INSIGHTS

COOL

DEEP READS

  • Find out how the Guardian’s business has transformed in the last year, with a rebrand and plea for donations
  • A look at how Amazon could one day threaten the likes of Facebook and Google
  • Brian Solis gives his view on the best way to create micro moments that reach today’s hyper connected generation

Please share anything of interest using #OMDFWD


OMD FWD w/c 29th January

Hello and welcome to your weekly FWD. This week, Google’s new update lets Android users mute reminder ads from apps and websites. In a bid to open a window for new users, Snapchat Stories will soon be able to be shared outside the app as long they are created by verified users. Whilst tweaking its algorithms, Facebook has exclusive rights of Dota 2 live streams thanks to their partnership with ESL One and are contemplating future streams in VR. In other social news, Twitter is expanding their moment by selling Sponsored Moments, a collection of tweets packaged around a specific them or event, while Amazon Go is ready for customers. Lastly, there is a silver lining of this wintry weather as new data reveals that the winter chill can boost consumers’ receptiveness to online advertising.

HEADLINES

INSIGHTS

COOL

DEEP READS

  • Find out how the Guardian’s business has transformed in the last year, with a rebrand and plea for donations
  • A look at how Amazon could one day threaten the likes of Facebook and Google
  • Brian Solis gives his view on the best way to create micro moments that reach today’s hyper connected generation

Please share anything of interest using #OMDFWD


OMD FWD w/c December 12th

Amazon Go is a bricks-and-mortar grocery shop due to open to the public in 2017. The Seattle-based store will enable people with an Amazon Go app ‘just to walk’ out of the store without the need to wait in line to pay or check out. Amazon said that it started working on the concept four years ago by bringing together technologies found in self-driving cars (such as computer vision, sensor fusion and deep learning) to create a store. The technology used in-store is able to detect when products are taken or returned to the shelves, keeping a track of them in your virtual cart. After picking up what you want in the store, your Amazon account will automatically be charged and receive a receipt. Powered by artificial intelligence this is a huge development for the future of retail and in-store experiences, which have been struggling to compete with e-commerce. It will be interesting to see how other high street brands react to this development in 2017.

HEADLINES

INSIGHTS

 COOL

 DEEP READS

And finally, if you’re feeling ambitious but stuck for inspiration for Christmas

As ever, please tag and share anything you spot with #OMDFWD.


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