‘With Canva You Can’: Design Platform Eyes More US Growth
OMD USA
13 Agosto 2021

As published by Adweek 8/11/21

Written by Stephen Lepitak

“We exploded last year,” said online graphic design platform Canva’s chief marketing officer Zach Kitschke from his home in Sydney, Australia where he is stuck indoors on a Friday night amid another lockdown due to a resurgence of Covid-19.

But he can’t complain too much, as the pandemic has been a catalyst for the adoption of Canva, which was launched in 2013 and valued at $15 billion earlier this year. The platform counts over 55 million users a month across 190 countries and aims to generate further growth with its latest brand campaign focused on the U.S.

Within a couple of months of the pandemic’s outbreak, Canva doubled its user base, prompting it to prioritize the creation of tools and functionality needed by teams to achieve remote collaboration.

Proud to be part of this people-centered campaign! Read more about the impressive and growing design platform here: https://www.adweek.com/brand-marketing/with-canva-you-can-design-platform-us-growth/ 

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