The shortlists are out for this year’s Festival of Media Global awards, and OMD EMEA is proud to have scooped 10 shortlists across the region for work for clients such as Google, John Lewis, McDonald’s and Barclaycard.
Additionally, mediaReach OMD Nigeria is the only media agency from Nigeria to make the shortlist with its campaign for Tolaram’s Power Oil and “What did you just eat?”, shortlisted in both the Impact and Brand Bravery categories.
The full list of shortlists are:
Best campaign for a celebration, observance or awareness day
OMD UK – Levi Strauss & Co.– Levi’s Pride
Best event or experiential campaign
OMD UK – Google – YouTube Music Lights up the Brits
Best integrated campaign
Manning Gottlieb OMD UK – John Lewis – How John Lewis Home put the joy into #JOMO
Best launch or re-launch
OMD UK – McDonald’s – Is a Big Mac with bacon still a Big Mac?
Best use of digital media -mobile
OMD Germany – Mercedes-Benz CLA – The cockpit in your pocket
Brand Bravery Award
mediaReach OMD Nigeria – Tolaram – What did you just eat?
Impact Award
mediaReach OMD Nigeria – Tolaram – What did you just eat?
Creative use of media
OMD UK – Barclaycard – Barclaycard x easyJet Travel Smart
OMD UK – Channel 4 – End of the F*cking World S2
The Effectiveness Award
Manning Gottlieb OMD UK – Specsavers – Don’t lose the picture
OMD’s offices across APAC also picked up seven shortlists, bringing the agency’s global count to 17.
The Festival of Media Global Awards is the only awards to celebrate the best media campaigns from around the world, open to all those involved in brand communication including agencies, media owners, brands, ad tech and communication specialists.
Winners will be announced on 1st October at an award ceremony in Milan.