The first ever, four-day virtual CES took place 11-14th January 2021 – the exciting week was filled with product highlights, ancillary partners and exhibitor programing. Despite the impact of COVID-19 felt around the world, the innovation we all know and love from CES transported us into our remote headquarters.
To continue the conversation on the emerging insights and tech trends from CES, discover what OMD Italy has to say on the 5 key trends that were shared this year. The fourth big trend is about health.
Giorgia Paloschi, Digital Strategy Director said this:
Samsung 1DROP lets you check your blood status (uric acid, glucose, hemoglobin, cholesterol) by analyzing a drop of blood with the 1DROP kit where the sensor, that sits in a special case for your smartphone, will display the result in a few seconds and can be communicated to your doctor.
Danish Miiskin APP can spot skin cancer early thanks to smartphone camera resolution. It uses machine learning, computer vision and augmented reality to make skin exams easy to conduct and analyse from the comfort of your own home.
iSyncWave is a Korean helmet combining electroencephalogram with artificial intelligence. It promises to highlight the first signs of a neurological disease, that can develop into dementia. It works with a mobile app connected to a cloud platform and users can quickly share their data with doctors and mental health professionals.
Click here to watch the full video.