Click here  to watch out latest OMD Sweden Brainfood Event where we will attempt to “Bottle The Future!”…   providing insight and innovation that you can use to deliver better experiences for your consumers and in doing so, drive growth.

During the last 12 months for many business and marketing leaders it has been a period of short-termism and finding sales in a challenging environment (as they say, you have to get through the short-term to get to the long-term). However, as we lift our heads again, we will find the “age of intelligence” characterised by smartness, connectivity and speed, accelerating in front of us….  facilitated by 5G, AI, cloud computing and IoT and underpinning all society in a period which is being dubbed “the second roaring 20’s”.

In order to frame the opportunity for brands we have split technological innovation into 5 areas, determined by 5 fundamental human needs.

1. Total Digital Immersion (development of a connected and seamless digital world with gaming at the forefront)

2. Upskilling (lifelong learning facilitated by ed-tech and supported by brands)

3. Upgrading Humanity (augmenting human physical and mental capabilities with tech)

4. Saving the Planet (tech solutions to climate change)

5. Retail 3.0 (seamless and fulfilling retail ‘experiences’… wherever / whenever)

We will attempt to go even further than just outlining the themes and demonstrate ways that brands can “ride them” to deliver innovation in communications and services, identifying some interesting partners to boot!

To faciliate that, we have some great guests with practical examples of how they are supporting brands.

Brendan Carney – Sales Director Verizon (5G and creating digital worlds)

Markus Wulff – CEO Analog and Tech (sustainable and connected packaging)

Mikael Larsson – Founder Learnster (digital remote and branded education)

Emma Lythell – Vice President Global Sales Bambuser (everywhere commerce)

The future will be fascinating…. join us!