Published by Adweek staff on August 9, 2020

The impact of this year’s class of Young Influentials—leaders in media, marketing and tech who have yet to hit their 40s—can be felt from the way we shop for cool clothes, the shows we binge and the gin we drink to how we think about race.  Meet Kristen Colonna, Chief Strategy Officer at OMD, who is part of the core team that developed OMD Design, which modernized the agency’s media planning process by utilizing Omnicom data platform Omni to implement its “Better decisions faster” philosophy.