2021 Signals Report
OMD Sweden
5 January 2021


Click here to read “OMD 2021 Signals Report”

OMD has published it’s 2021 Signals report, looking at the key signals and implications for 2021, based on data and findings from 2020.
Rather than creating a series of future-gazing hypotheses on what will happen in 2021, we are providing data-informed guidance on how brands can prepare to embrace the future with confidence. With a focus on communication, action and empathy.
The report is a series of observations and recommendations which brands can adapt as they see fit, based on their current situation.


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