Strategic insights, innovative ideas, and measurable results all lead to success in the West. Greg oversees OMD’s Los Angeles, San Francisco and Seattle offices, managing a wide array of global and U.S. based accounts in addition to strategic planning and business development.
Greg brings over 20 years of experience in marketing, media and digital expertise to OMD, having worked for Initiative, NBC, FOX, World Wrestling Entertainment (WWE), and Virgin Mobile. Prior to joining OMD, Greg spent the last several years at Initiative New York where he managed the entertainment and innovation practice, including the CBS, Showtime, AOL and Fuse accounts. At Virgin Mobile, Greg helped launch the brand and their pay as you go service in the US. He also spent a decade in network television for NBC and FOX, developing campaigns for primetime programs and managing several of NBC’s first marketing partnerships with Yahoo! and AOL.
Named an AdAge Media Maven in 2011, Greg has been recognized for his track record of innovation and the role he’s played in helping to expand OMD West’s roster of clients, doubling the size of our LA office. Greg’s relentless focus on content, innovation and the integration of media has helped OMD become one of the most successful media operations on the west coast.