Chief Planning Officer
A superior planning product is the cornerstone of a strong media network. Neil’s role, since being promoted to Chief Planning Officer in 2011, is to ensure that OMD’s planning product is consistent and of the highest possible standard across EMEA. He says that it’s about ensuring that the quality of our output is raised across every market, every day, and how we focus on excellence.
Neil has run the strategic communications planning for the Renault business across Europe since helping to win it in 2008, having joined Manning Gottlieb OMD in 2006. Neil started his career as a TV buyer at various agencies, rising to Media Director on clients such as Nationwide, Adidas, the BBC, Hyundai and Nintendo, who all relied on Neil’s superior strategic planning abilities. He later ran advertising sales at Trinity Mirror.
As well as running Renault, one of OMD’s largest accounts, Neil has been the Deputy Chair of the NPA Advertising Executive, a Member of the Board of The National Readership Survey and a Founder Board Member of the Newspaper Marketing Agency. He lives in London with his partner Susannah and his 12-year-old son, Joseph.